Launch with a baseline – set goals and hold yourself accountable
Social Listening matters to your Business
Social Listening is about finding, tracking, and analyzing conversations around specific key words, phrases, and events. Conversations about your brand, your industry, and about your competitors. Social Listening goes beyond monitoring to listen to the tone, sentiment and subtleties of what’s being said online to extract key insights you can apply to your overall business strategy.
If you are not listening to organic conversations happening 24/7, you are missing out on tremendous amount of actionable insights and feedback from real people.
Don’t create a strategy with blinders on!
Our experts can take a look beyond the posts and raw data and analyze how people actually feel. This sentiment will help you respond appropriately to your customers and prospects in real time, and also help you shape and fine-tune your strategy in all areas of your business .